Project Description
Flooring Squared
Visual Identity | Print
Flooring Squared is a Colorado-based flooring business that offers demolition, flooring installation, and bathroom and kitchen remodeling. The desired look was one that conveys being trustworthy, confident, and of high quality.
We took a typographic approach, using bold custom-made type with a block-like style that has a firm, confident look. The yellow and black color scheme gives the logo high contrast and allows it to stand out among competitor logos as it is not a color scheme usually used by flooring companies.
Pages from the logo pitch presentation.
Business cards.
Logo pitch booklet.
