Project Description

Granite Brothers

Visual Identity | Print

After being closed down for a few years, the granite company formerly known as J&E Granite and then J&C granite, reopened with a new name, Granite Brothers, under the leadership of the company founder’s son, Miguel Estrada.

The logo icon incorporates the company’s initials while telling a narrative of the company’s story, with the two internal rectangles representing the original pair of brothers, and the two outer rectangles representing the younger pair.

Logo construction.

Pages from the logo pitch presentation.

Business cards.

Cap.

Truck sticker.